Boux avenue tycoon Theo Paphitis hopes to boost lingerie profits with new IT investment

HIGH-STREET tycoon Theo Paphitis is looking to ramp up international sales at his lingerie chain Boux Avenue, after investing in new IT systems and a dedicated distribution centre. Daily Express :: Finance Feed  More...

Move over Victoria’s Secret: Boux Avenue release RACY underwear Christmas advert

THE BOUX AVENUE Christmas advert has been released and the scantily clad ladies impressing a snowman through a window has divided opinion amongst fans. Who needs Victoria’s Secret when you’ve got Boux More...